Ben Reid

President, Impact Allies

Ben Reid is the founder of Impact Allies, whose goals are to 1) serve principal investigators (PIs) well and 2) connect PIs and the community of service professionals within the National Science Foundation’s Advanced Technological Education (ATE) program so that its i) impacts are maximized and ii) service professionals feel belonging, ownership, and stability. Within NSF ATE, Ben is the external evaluator for the Regional Center for Nuclear Education and Training and the external communications coordinator for the targeted research project PathTech LIFE. He has a master’s of business from University of Florida, experience in branding, and previously held faculty and staff positions at California State University and Indian River State College.


Blog: LinkedIn for Alumni Tracking

Posted on June 13, 2019 by , in Blog ()
Creative Commons License This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.

LinkedIn for Alumni Tracking

Benjamin Reid Kevin Cooper
President of Impact Allies PI of RDNET and Dean of Advanced Technology at IRSC

Post-program outcomes for students are obviously huge indicators of success and primary metrics for measuring medium and long-term outcomes and impacts. EvaluATE’s 2019 revised Advanced Technological Education (ATE) Annual Survey states, “ATE program stakeholders would like to know more about post-program outcomes for students.” It lists the types of data sought:

    • Job placement
    • Salary
    • Employer satisfaction
    • Pursuit of additional STEM education
    • Acquisition of industry certifications or licenses

The survey also asks for the sources used to collect this data, giving the following choices:

    • Institutional research office
    • Survey of former students
    • Local economic data
    • Personal outreach to former students
    • State longitudinal data systems
    • Other (describe)

This blog introduces an “Other” data source: LinkedIn Alumni Tool (LAT).

LAT is data rich and free, yet underutilized. Each alumni’s professional information is readily available (i.e., no permissions process for the researcher) and personally updated. The information is also remarkably accurate, because the open-visibility and network effects help ensure honesty. These factors make LAT a great tool for quick health checks and an alternative to contacting each person and requesting this same information.

Even better, LinkedIn is a single tool that is useful for evaluators, principal investigators, instructors, and students. For example, a couple years ago Kevin, Principal Investigator for the Regional Center for Nuclear Education and Training (RCNET) and I (RCNET’s evaluator) realized that our respective work was leading us to use the same tool — LinkedIn — and that we should co-develop our strategies for connecting and communicating with students and alumni on this medium. Kevin uses it to help RCNET’s partner colleges to communicate opportunities (jobs, internships, scholarships, continued education) and develop soft skills (professional presentation, networking, awareness of industry news). I use it to glean information about students’ educational and professional experiences leading up to and during their programs and to track their paths and outcomes after graduation. LinkedIn is also a user-centric tool for students that — rather than ceasing to be useful after graduation — actually becomes more useful.

When I conducted a longitudinal study of RCNET’s graduates across the county over the preceding eight years, I used LinkedIn for two purposes: triangulation and connecting with alumni via another channel, because after college many students change their email addresses and telephone numbers. More than 30 percent of the alumni who responded were reached via LinkedIn, as their contact information on file with the colleges had since changed.

Using LAT, I viewed their current and former employers, job positions, promotions, locations, skills, and further education (and there were insignificant differences between what alumni reported on the survey and interview and what was on their LinkedIn profiles). That is, three of the five post-program outcomes for students of interest to ATE program stakeholders (plus a lot more) can be seen for many alumni via LinkedIn.

Visit https://university.linkedin.com/higher-ed-professionals for short videos about how to use the LinkedIn Alumni Tool and many others. Many of the videos take an institutional perspective, but here is a tip on how to pinpoint program-specific students and alumni. Find your college’s page, click Alumni, and type your program’s name in the search bar. This will filter the results only to the people in your program. It’s that simple.

 

Blog: Sustaining Private Evaluation Practices: Overcoming Challenges by Collaborating within Our ATE Community of Practice

Posted on September 27, 2017 by  in Blog ()

President, Impact Allies

Creative Commons License This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.

My name is Ben Reid. I am the founder of Impact Allies, a private evaluation firm. The focus of this post is on the business, rather than technical aspects, of evaluation. My purpose is to present a challenge to sustaining a private evaluation practice and best serving clients and propose an opportunity to overcome that challenge by collaborating within our community of practice.

Challenge

Often evaluators act as one-person shows. It is important to give a single point of contact to a principal investigator (PI) and project team and for that evaluator of record to have thorough knowledge of the project and its partners. However, the many different jobs required of an evaluation contract simply cross too many specialties and personality types for one person to effectually serve a client best.

Opportunity

The first opportunity is to become more professionally aware of our strengths and weaknesses. What are your skills? And equally important, where are you skill-deficit (don’t know how to do it) and where are you performance-deficient (have the skill but aren’t suited for it—because of anxiety, frustration, no enthusiasm, etc.)?

The second opportunity is to build relationships within our community of practice. Get to know other evaluators, where their strengths are unique and whom they use for ancillary services (their book of contractors). (The upcoming NSF ATE PI conference is a great place to do this).

Example

My Strengths: Any evaluator can satisfactorily perform the basics – EvaluATE certainly has done a tremendous job of educating and training us. In this field, I am unique in my strengths of external communications, opportunity identification and assessment, strategic and creative thinking, and partnership development. Those skills and a background in education, marketing and branding, and project management, have helped me contribute broadly, which has proven useful time and again when working with small teams. Knowing clients well and having an entrepreneurial mindset allows me to do what is encouraged in NSF’s 2010 User-Friendly Handbook for Project Evaluation: “Certain evaluation activities can help meet multiple purposes, if used judiciously” (p. 119).

My Weaknesses: However, an area where I could use some outside support is graphic design and data visualization. This work, because it succinctly tells the story and successes of a project, is very important when communicating to multiple stakeholders, in published works, or for promotional purposes. Where I once performed these tasks (with much time and frustration and at a level which isn’t noteworthy), I now contract with an expert—and my clients are thereby better served.

Takeaway

“Focus on the user and all else will follow,” is the number one philosophy of Google, the company that has given us so much and in turn done so well for itself. Let us also focus on our clients, serving their needs by building our businesses where we are skilled and enthusiastic and collaborating (partnering, outsourcing, or referring) within our community of practice where another professional can do a better job for our clients.