Presentation: DIY Video Production for Evaluators

Copy of DIY
Presentation at American Evaluation Association (AEA) 2015
Presenter: Emma Perk

Videos are becoming an increasingly popular form of communication. They are a way to present information to an audience that combines spoken word and supportive imagery. As evaluators, we must always continue to consider new media for presenting our work. Videos are useful means for presenting findings and disseminating information about what evaluation is, or aspects of evaluation practice. Are you interested in making a video but do not know where to get started? In this interactive session we will demonstrate how to make a high-quality, low-cost video in less time than you would expect. We will take you step-by-step through a hands-on activity that will go over the key elements of a good video, demonstrate free and low-cost software, have participants create a video storyboard, and produce a short video based on one of the audience member’s storyboard.


Video Creating/Editing Software

  • iMovie (Mac only)—create and edit videos
  • Movie Maker (Windows only)
  • Adobe Voice (iPad only)— (

Video Recording Resources

  • Record interviews or processes and insert into videos using:
    • Photo Booth (Mac only)
    • iPhone (or other smart phone)

Image Resources

Additonal Resources

Explainer video infographics

Animate2Explain Infographic

Example Videos

DIY Videos
Created in iMovie

Creating a Video in Adobe Voice
Created in Adobe Voice and iMovie

Lessons Learned Using Adobe Voice
Created in Adobe Voice

Essential Elements of an ATE Evaluation
Created in Adobe Voice

Additional Evaluation Videos: